Geely, a leading Chinese automaker, announced on February 6th a significant collaboration with DeepSeek, a prominent AI company. The two companies have successfully integrated Geely's self-developed AI model with DeepSeek's R1 model, aiming to revolutionize human-computer interaction and intelligent driving in smart cars. This partnership marks a major step towards accelerating the adoption of AI technology within the automotive industry.

A Powerful Partnership for Enhanced AI Capabilities

The integration focuses on enhancing Geely's existing Xingrui AI model, launched on January 11th. Boasting the title of "the world's first full-stack self-developed full-scenario AI big model in the automotive industry," Xingrui comprises three core models: language, multimodal, and digital twin. The next phase involves knowledge distillation training – a process where the larger, more advanced DeepSeek R1 model will be used to refine and improve the performance of Geely's Xingrui model. This will lead to a more efficient and powerful AI system for Geely's vehicles.

A Trend Towards Intelligent Electric Vehicles (EIVs)

This collaboration reflects a broader trend in the Chinese automotive industry. Automakers are increasingly leveraging cloud computing and AI to boost the competitiveness of their new energy vehicles (NEVs). This includes enhancing performance and creating more personalized driving experiences. Geely's "Smart Geely 2025" strategy underscores this commitment, focusing on implementing cutting-edge AI technologies like end-to-end voice interaction, AI digital chassis, and advanced intelligent driving systems.

This push towards intelligence is echoed by industry leaders. Pan Jian, co-chairman of CATL (a major battery supplier), recently highlighted the shift from "EV" (electric vehicle) to "EIV" (intelligent electric vehicle) at the World Economic Forum in Davos. He emphasized the synergistic relationship between electrification and intelligence, with electricity enabling the capabilities of advanced AI features that gasoline-powered cars can't offer.

Strong Sales Figures Underscore Market Momentum

Geely's commitment to AI is underscored by its strong January 2025 sales figures: a total of 266,700 vehicles sold, representing a 27% month-on-month and 25% year-on-year increase. Particularly impressive is the 84% year-on-year growth in NEV sales, reaching 121,100 units. This strong performance demonstrates significant market demand and validates Geely's strategic investments in intelligent vehicle technology.

In conclusion, Geely's partnership with DeepSeek signifies a major leap forward in the development of intelligent electric vehicles. By leveraging the power of AI, Geely is poised to enhance its competitive edge and solidify its position as a leader in the rapidly evolving automotive landscape.